Advertising Advocacy

The Wind Production Tax Credit (PTC) is widely acknowledged as a critical part of American wind power’s development into a mainstream source of electricity and one of the biggest, fastest and cheapest ways to reduce carbon pollution while creating good-paying jobs and saving customers money. So why is there a holdup in its renewal after its expiration last year? 

Nationwide, the wind industry employs more than 85,000 American workers and produces enough clean energy to power 15.5 million homes. It saves more than 30 billion gallons of fresh water each year compared with other energy sources and, if growth remains steady, is on track to produce 20 percent of America’s electricity by 2030. 
Recently, however, the wind industry has come under strong opposition from groups backed by the billionaire Koch Brothers and other dirty fuels interests. That’s right, the same groups that fight tooth and nail to preserve the $4 billion in annual tax breaks for the oil and gas industry, are systematically derailing the efforts of clean energy and traditional businesses to renew this bipartisan tax incentive in Congress. 
Over the past few months, the Sierra Club has released a series of digital and broadcast ads to 
to hold accountable those who stand in the way of wind jobs and to thank those who are actively pushing for PTC’s renewal. Today, we released a brand new patch of digital ads, thanking members of Illinois’ Congressional delegation for their support, including: 
  • Mike Quigley (D-IL 5th District)
  • Jan Schakowsky (D-IL 9th District)
  • Brad Schneider (D-IL 10th District)
  • Tammy Duckworth (D-IL 8th District)
  • Cheri Bustos  (D-IL 17th District)
  • Robin Kelly (D-IL 2nd District)
  • Bobby Rush (D-IL 1st District)
  • William Enyart (D-IL 12th District) 
These representatives’ continued support of this tax incentive’s renewal is vital for the industry’s long-term growth and the digital ad campaign, which is designed to run throughout the Prairie State during the Congress’ recess, thanks them for their efforts. These new ads thank each of the signers of a letter originating with Rep. Tammy Duckworth, who led several members of the Illinois Congressional Delegation in asking Speaker Boehner to bring legislation that includes the extension of the PTC to the House Floor for a vote. Additionally, Duckworth wrote an op-ed recently in the Daily Herald on the importance of developing renewable energy to strengthen our national security and support our troops. 
Wind energy supported 17,400 American manufacturing jobs in 2013 and Illinois is at the heart of wind energy manufacturing and capacity. The goal of these ads is to keep this number moving upward. Help protect wind jobs by calling and emailing your representative to tell them to support the PTC, wind industry jobs and sustainable energy generation. 
Note: This blog post is cross-posted with Sierra Club’s Blog
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I am Deputy National Press Secretary for the Sierra Club's Beyond Coal campaign, with a background in sustainable business and environmental advocacy campaigns.

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