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Demand-side emission reduction key to meeting decarbonization goals, report says

Demand-side emission reduction key to meeting decarbonization goals, report says

New study from Brattle Group and Oracle shows utility customer action can be twice as impactful as current clean energy supply policies in reducing greenhouse gas emissions
Thermal Energy Grows with New Strategies

Thermal Energy Grows with New Strategies

Thermal Energy International Inc. reports that their new Renewable Energy and environmental solutions direct sales and marketing approach is being well received by the targeted industrial and institutional potential customers.
Primafuel Offers New Algae Biorefinery Program

Primafuel Offers New Algae Biorefinery Program

Primafuel announced that it has started offering its new International Algae Biorefinery Program to potential customers. The program includes the sale of a combination of upstream algae production and downstream biorefinery systems.
Areva Solar Venture Seeks Power Agreement After Losing Funds

Areva Solar Venture Seeks Power Agreement After Losing Funds

A venture led by Areva SA planning a A$1 billion ($1 billion) solar-thermal project in Australia is in talks to supply power to potential customers after failing to meet a June 30 deadline to complete an agreement.
Pilot Energy Storage Project Installed at College of Marin in California

Pilot Energy Storage Project Installed at College of Marin in California

In an effort to kick-start demand for its Powerpack energy storage solution, Tesla Energy is initiating pilot projects that demonstrate the value of energy storage to potential customers in the commercial space. One of the first of these pilots, a 4-MW storage project at California’s College of Marin, celebrates its ribbon cutting on July 19.
The Future of Solar Power Lies in the Northeast

The Future of Solar Power Lies in the Northeast

Soon there will giant farms of photovoltaic panels baking in the sunlight of the southwest deserts, the resulting energy powering Phoenix, Las Vegas, and the rest of the region. If this vision of the future of solar power in the United States sounds right to you, it would probably come as a surprise to learn that some of the best potential customers for the solar power industry are homeowners and small businesses in the Northeast who will install small-scale systems on their property.
Turning PV Installers into Financial Advisors

Turning PV Installers into Financial Advisors

Photovoltaic (PV) installations are now a viable option when combined with government-supported feed-in tariffs. In this respect it's a wise strategy for investors to spread their portfolios to include these emerging technologies. More and more electrical installers are expanding into renewable energy technologies to capitalize on this trend. The skill is now to explain to potential customers why it makes fiscal sense to, in effect, pay for their electricity bill in advance by choosing to invest their money in PV technology.
Pay-per-View Advertising & Your Renewable Website

Pay-per-View Advertising & Your Renewable Website

A previous article, Pay-per-Click Advertising, discussed how a renewable energy company could put the web 'on commission,' paying only when your ad is clicked on. It's a popular model, but riddled with potential fraud and waste. For example, the Pay-per-Click ad shown below is going to be clicked by everyone interested in renewable energy (and who isn't these days?) and spend money attracting people to the site who are not potential customers.
Siemens Financial Offers ‘Outcome-based’ Financing for Energy Storage

Siemens Financial Offers ‘Outcome-based’ Financing for Energy Storage

A new offering from Siemens Financial Services (SFS) could give potential customers in the UK an avenue to access Siemens’ energy storage technology, SIESTORAGE, without committing capital up front. Using SIESTORAGE technology companies can defer electricity purchases from peak times to cheaper periods. The modular system, which is based on Lithium-ion battery technology, typically suits customers with on-site consumption of between 1 MW and 100 MW, according to SFS.
Is it Really That Easy Going Green?

Is it Really That Easy Going Green?

We all know that person who fashionably expresses concern for the destruction of our environment – and then they drive off in their gas-guzzling SUV to their home that's lit up like a Christmas tree, all while drinking from a coffee cup made from non-recycled paper. Are they lying about caring? I'd like to believe most people would prefer to be environmentally responsible; however, the fear of the associated costs paired with the confusion as to how to actually go green is enough for many to hopelessly throw their hands up in the polluted air.