Vaughn K Buntain, managing director of RE Solutions and matchmaker between investors and project managers of large-scale solar plants, believes that 'suppliers to the solar industry have historically been order takers. The new environment requires suppliers to re-learn how to sell and develop business to help stop their drop in revenue.' This sums up the situation manufacturers and suppliers need to adapt to in order to be successful again. It is not only in their interest; the entire industry would benefit from competition and production capacity for modules, inverters, and mounting systems staying high. When manufacturers and suppliers learn how to sell by changing towards solution-based selling they could, together with other initiatives, slow the current downward spiral.