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First Solar Road to Profits Amid Red for Global Industry

Christopher Martin, Bloomberg
July 31, 2012  |  8 Comments

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First Solar Inc. Chairman Mike Ahearn has found the best way to make money from photovoltaics is to sell whole power plants to Warren Buffett and NextEra Energy Inc. instead of competing with China on panel sales.

The biggest U.S. solar company is forecast to report the only profit in the second quarter among the 17 companies in the BI Global Large Solar index, according to estimates collected by Bloomberg. The rest, led by Suntech Power Holdings Co. of China, are predicted to have losses.

Suntech and the other Chinese manufacturers that dominate the industry have focused almost exclusively on panel sales, exposing themselves to the brunt of a 47 percent plunge in prices in the past year. Ahearn has insulated First Solar by cutting production and expanding sales of the PV power plants, said Sanjay Shrestha, an analyst at Lazard Capital Markets. Buffett and NextEra are among the company’s best customers.

“Their strong project pipeline is helping them weather the storm that everyone else is caught in,” Shrestha said in an interview. “That’s buying them time while the rest of the industry scrambles for the next panel sale.”

First Solar will report net income of 60.1 cents a share in the second quarter, according to the average estimate of nine analysts surveyed by Bloomberg. It’s due to report earnings after trading finishes tomorrow in New York. Suntech and its rivals, mainly Chinese companies listed in New York, are due to report later in August. Yesterday, Suntech said it may delay its earnings due to a suspected fraud.

Shares Underperform

Investors aren’t giving Ahearn credit for the shift yet. First Solar’s shares have fallen 88 percent in the past year, sharper than the 75 percent decline in the Large Solar index. Ted Meyer, a First Solar spokesman, declined to comment, citing a quiet period before its results.

“The big risk is that they won’t be able to replace the pipeline as existing projects are completed,” said Rob Stone, an analyst at Cowen & Co. in New York who has a neutral rating on the stock. Many of First Solar’s projects relied on government backing to make them profitable, and those programs have expired. “How much longer can their profitability last?”

MidAmerican Energy Holdings Co., a unit of Buffett’s Berkshire Hathaway Inc., agreed on Dec. 7 to buy the Topaz Solar Farm in California developed by First Solar. The project’s development budget is $2.5 billion and may generate 550 megawatts of power starting in 2015, making it one of the world’s largest PV plants.

NextEra Deal

NextEra, the biggest U.S. generator of power from solar and wind plants, joined a unit of General Electric Co. to buy the 550-megawatt Desert Sunlight project in California and in March completed the purchase of 40 megawatts of in Ontario.

First Solar typically sells its projects to an energy company once it’s received permits, arranged financing and completed a deal with a utility to buy the electricity. It receives an upfront payment for the sale that’s usually confidential and is typically a small fraction of the total development budget. Then it continues to receive revenue during construction, for labor and for supplying the panels.

Ahearn accelerated First Solar’s transition to project development in October, when he replaced Rob Gillette after a two-year break from leading the company. By the end of 2011, Ahearn had delayed completion of a factory in Vietnam and shut a California R&D unit.

Ahearn’s Strategy

In April, he announced measures to cut 30 percent of the workforce, idle four production lines in Indonesia and shut a flagship plant in Frankfurt an der Oder, Germany.

The moves were part of First Solar’s “strategy to pursue utility-scale solar opportunities in sustainable markets,” Chief Financial Officer Mark Widmar said on a conference call to discuss the restructuring on April 17.

The goal “is to align our business to a demand profile that is highly reliable and predictable, which largely is our captive pipeline” of solar farms the company is developing, he said. “Our pipeline is a competitive advantage.”

About 53 percent of First Solar’s $497 million in first quarter sales came from developing and selling solar farms. That was up from 30 percent the prior quarter, and it was the first time panel sales weren’t the top driver for results.

Competitors Suntech, JinkoSolar Holding Co. and Yingli Green Energy Holding Co. get at least 90 percent of their revenue from selling solar panels, either directly or through distributors. All will probably lose money every quarter this year, according to Bloomberg data based on analyst forecasts. They’re all listed in New York and report later in August.

China’s Losses

Jinko is expected to lose $7.51 an American depositary receipt this quarter, the worst performance within the Large Solar index. Suntech, the world’s biggest panel maker, may lose as much as 45 cents an ADR and isn’t expected to report a profit until 2014. Analysts expect Yingli to lose 28 cents.

Solar panel prices fell by half last year, which has “killed profitability in module manufacturing,” said Mark Bachman, an analyst at Boston-based Avian Securities. “First Solar puts up more profit over the next year than all the other companies combined.”

Ahearn’s plan to build up project development dates to 2007, when First Solar bought the construction and engineering company Turner Renewable Energy LLC for $34 million. That was followed by 2009 purchase of the closely held developer OptiSolar Inc. for $400 million in stock, and the 2010 acquisition of NextLight Renewable Power LLC for $285 million.

‘Logical Step’

“Adding these resources, along with their development team, to First Solar, is our next logical step,” Ahearn said when announcing the OptiSolar deal on March 2, 2009.

Those acquisitions came with several utility-scale solar farms already under development. OptiSolar brought the 550- megawatt Desert Sunlight project, which First Solar sold to NextEra Energy Inc. in September and is scheduled to be complete in 2015. Also in the purchase was the 550-megawatt Topaz plant that MidAmerican Energy Holdings bought in December, expected to be finished in 2014.

First Solar had cash and cash equivalents of $610 million at the end of the first quarter, up 72 percent from a year earlier. Their current ratio, which measures the ability to repay short-term debt, was 2.48, or 51 percent higher than the average for the 17 companies in the Bloomberg Industry Large Solar Energy index.

Contracts Ahead

First Solar had contracts to build 2.7 gigawatts of power plants as of May 23, according to slides executives showed to analysts along with the first-quarter earnings.

First Solar’s anticipated profit this quarter will be followed by earnings of $1.34 a share for the current quarter and $1.69 in the final three months of 2012, analysts predict. That won’t be enough to counter a $5.20 loss in the first quarter, largely due to a $413 million restructuring charge that came along with Ahearn’s strategy shift. For the whole of 2012, analysts expect loss of $1.46, according to the median of 24 forecasts collected by Bloomberg.

Even if First Solar arranges as much as 600 megawatts of new contracts annually, its factory utilization will drop to about 70 percent by the end of 2014, Stone said. That may force additional charges and closures that would cut profitability.

“They’ve got some nice projects and nice prices right now, but any new projects they win will come at much lower margins,” Stone said. He has a neutral rating on the stock.

First Solar’s production cost averaged 69 cents a watt in the first quarter. Prices for standard, polysilicon based panels were 76 cents a watt at the start of July, according to Bloomberg New Energy Finance.

“For anyone following First Solar it’s always been a game of ‘What’s the next negative to hit?’” said Lazard’s Shrestha. “But they keep forgetting about the strong project pipeline.”

Copyright 2012 Bloomberg

Lead Image: Road to Profits via Shutterstock.

8 Comments

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Gary McCallum
Gary McCallum
August 7, 2012
energyideas what did you see at the BYD booth at intersolar SF?
Gary McCallum
Gary McCallum
August 6, 2012
I approached First Solar rcently to see if they had any interest in a new solar panel. It is a BIPV Thermal panel that provides a structural element roof all in one. The response was that they are only interested in large solar farms. I thought with California's million solar roofs plan it would be a goldem opportunity for them as that seems to be where they are concentrating their business. With a bit of creative financing they could partner with home owners to install PV allowing the home owner gaining the immediate thermal advantage and end up with the complete panel roof system over time. The system is also designed to allow engineers to use it for home cooling by taking advantage of thermal syphoning. Assuming a 30% power loss in the line district generetad power would be a win win and 'solar' would bare no responsability for destroying the desert. www.orionsolartech.com
JD Polk
JD Polk
August 3, 2012
Could not have said it better Peter...The only thing I take issue with is the R&D phase...This is why I shied away from TF...I new it need ed much more millions if not Billions spent for it to come to fruition...and was not going to stake reputation and investors capitol at risk on a hunch ...saw to many good colleagues go that direction in the 90's just to lose and fail...
This is why it may come as a surprise to Mister Anonymous....
But in 1995 I took the Anita Bryant approach to RE "we're not just for breakfast anymore"
"We are not just Solar anymore" We are now a Hybrid... Solar, Wind and Hydro-kinetic Energy one platform off shore...and have touted Hybrids ever since...
My newest is 4way Hybrid for Landfill Application....
Magnetic-Levitation Vertical Axis Wind on Peak of Mound , Solar on South Slope facing sun in northern Hemispheres, Methane Burning Turbine all over and the best for last...Plasma Gasification and Heat recovery Waste to Energy... no more dumping in to the landfill...
forget storage… now you have a Hel-la-va generator 24/7
Peter Dingus
Peter Dingus
August 2, 2012
Modern thin-film is relatively new, it's origins being circa 1990. c-Si has been around since the late 50s. The solar market, as it exists today, is a market in which solar became popular around 2004 and many new innovative companies were financed to build factories before their R&D was finished, although thin-film products could more than compete with $400/Kg c-Si of that time. Falling prices lead to China destroying the market by government backed, over production and dumping of single digit margin, non-proprietary product, at twice demand. Now nature has taken it's course and many of these actors are going out of business--many others are not profitable. Not only panel makers, but also poly-Si producers. However, this does not mean that solar, and thin-film, in particular has no future. The physics of thin-film does have intrinsic advantages: CdTe is a direct band-gap solar absorber with thirty times the light absorbing power of Si, CdTe is better in dim light and at high temperatures (one shouldn't confuse current technical problems with the properties of the material). In principle (thermal dynamic limit) CdTe should be able to produce 22% efficient single junction devices that are less than 3um thick. Thin-film CdTe is not a mature technology at this point, and companies like FS are working hard to exploit the materials' capabilities. As a reality proof, there is little (solid state) difference between CdTe and GaAs, and with the perfection of AlGaAs, GaAs cells achieved 27% efficiency with a single junction. Don't count FS out--especially since they are one of the few profitable solar companies, and the only US solar company that GTM predicted to be competitive--and it's thin-film, not c-Si.
Joseph McCabe
Joseph McCabe
August 2, 2012
It is Munger, not Buffett, see this article: http://www.renewableenergyworld.com/rea/news/article/2010/12/structural-and-electrical-bos-components-for-solar-pv

"At the 2010 stock holder meeting I was able to ask both Charlie Munger and Warren Buffett about their plans for their solar investment in BYD. It is no secret that Munger has a hankering for solar as shown in his youtube video {see below}. Connect the dots, Berkshire (BHK.A) owns a major interest in the company BYD (BYDDY.PK). BYD is known for batteries, cars, but is also a major solar company making modules and inverters. Berkshire owns the roofing company Johns Manville (who have announced BIPV plans). Berkshire owns the building company Clayton Homes and and owns the Electrical Utility companies MidAmerica Energy, PacifiCorp, Rocky Mountain Power, Pacific Power. Munger answered my question regarding forward integrations potentials by indicating that the higher cost of today's solar energy is a small blip when looking at the over all macro economic factors facing the world. In other words he is bullish. I think Berkshire Hathaway has potentially the ultimate forward integration strategy."

Then watch this youtube: http://www.youtube.com/watch?v=giAVYfzCzBc

Let me know if you want to hear about what I saw at the BYD booth at Intersolar SF.

Best,

Joe Mc.
JD Polk
JD Polk
August 1, 2012
As Someone that knows the predecessor to First Solar...Solar Cells inc intimately. in 1999 i tried to tell them not to go down the thin film road ...but they would not listen to me... and so ye reap what ye sow they will be the end loser...
MARK SMITH
MARK SMITH
August 1, 2012
This is a good article by Christophper Martin, although he should have mentioned that stock analysts are unlikely to make "buy" recommendations near the bottom or "sell" recommendations near the top. By no rationale was this stock ever worth $160 per share. Looking at its price and volume long range chart, this stock is a classic 'technical' buy on any drop near its previous low...especially on high volume. Look at it!

And to run his company in the black when all other major companies in his industry are in deep red ink should make him some sort of genius. What more could he have done?
John Nistler
John Nistler
August 1, 2012
First Solar's belief that they will continue to be profitable by sale of solar power farms is short lived. Since their production costs are at $0.69 cents per watt and efficiencies are on the order of 11%, they will not be able to continue to compete in the solar farm area while their technology is not staying competitive. Since in general you buy stock looking at where it might be in 6 months, I would not rate First solar stock even at neutral. The sale of the Topaz solar farm was an excellent accomplishment, but how many of these type of deals still exist for First Solar. I believe going into 2013, you will see continued pressure as the other solar panel manufacturers realize that the way to profitability is increased solar cell efficiency.

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