In the late nineties, several of my first business partners and I worked together on website projects that were the predecessors for This gave us a unique opportunity to ride the huge wave now known as the "Dot-com Bubble" which rocked investors and was a major factor in the overall economic recession of the early 2000s.

One of the mainstays of the dot-com bubble business model was the use of investor money to fuel a net loss with the goal being the acquisition of market share. This strategy reminds me of many models I have seen in the biofuels industry that make the assumption that bigger is definitely better.