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The Solar Industry Waves Goodbye To One of Its Biggest Advocates

Jennifer Runyon
November 27, 2012  |  4 Comments

I was saddened to hear the news that Larry Hagman, the former star of the hit TV show “Dallas” had died over the weekend.  Hagman, whom I interviewed in 2010 at Intersolar North America, was a great solar advocate. He told me that his decision to install solar on his ranch in California came shortly after the great blackout of 2003. Originating in Ohio, the outage caused half of the eastern seaboard to lose power for as many as 3 days.  Hagman went solar after that event, reducing his utility bill from more than $37,000 a year to $13, he told me.

SolarWorld, the company for whom he made ten television commercials released a statement paying tribute to him for his work as an American solar energy advocate. "I have nothing more to do with oil. I am producing my own energy...Solar energy," Hagman proclaimed in one of the television spots he made for SolarWorld. With the slogan "Shine, Baby, Shine!" Hagman played off the oil industry’s rally call, “Drill, baby, drill,” to promote solar technology.

"We are grateful to Larry Hagman for his commitment to building a solar world,” said Kevin Kilkelly, president of SolarWorld Americas in Camarillo, Calif. “His charisma and example encouraged thousands of people to go solar. We will miss him, but we will always remember his talent and his dedication to the promise of solar energy.”

Hagman's work with SolarWorld was a result of his connection to the Solar Electric Light Fund (SELF), and its executive director Bob Freling. Freling invited Hagman to sit on the SELF board in 1999 and encouraged him to go solar in 2003. Over the years Freling and Hagman worked on several philanthropic solar projects together, including the electrification of hospitals in earthquake-ravaged Haiti.

I had the opportunity to sit down and talk with Hagman and Freling to discuss SELF's work in Haiti.  The video is below.

The information and views expressed in this blog post are solely those of the author and not necessarily those of RenewableEnergyWorld.com or the companies that advertise on this Web site and other publications. This blog was posted directly by the author and was not reviewed for accuracy, spelling or grammar.

4 Comments

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ANONYMOUS
November 30, 2012
ruffie: This article does not refer to him as an expert.

He was a compassionate, independent, forward-thinking individual. We were fortunate to have him promote our work and industry. He will be missed.
John Alejandro
John Alejandro
November 30, 2012
Thanks for this, Jennifer. In addition to being on our board, he was a close friend. He didn't just advocate for renewable energy, he incorporated it into his daily life, powering his entire home in Ojai with solar arrays, including the water wells onsite; he was also the proud driver of a Prius.

His love of life and personal dedication to helping those less fortunate will be greatly missed by our team.
John Lackner
John Lackner
November 29, 2012
Former oil tycoon turned solar advocate - we definitely could use more of them!
tom clark
tom clark
November 28, 2012
He was an advocate - that does not make him an expert.

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Jennifer Runyon

Jennifer Runyon

Jennifer Runyon is managing editor of RenewableEnergyWorld.com coordinating, writing and/or editing columns, features, news stories and blogs for the publications. She also serves as conference chair of Solar Power-Gen Conference and Exhibition...
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